recently been thinking of an issue, how to web site promotion and optimization of thought into the construction site, without affecting the site’s overall construction plan, some time ago Sisyphus website construction, I drafted a business plan of our building stop process, and now want to come, for many individual owners Jianzhan does not apply, write an article on today’s owners built them, personal articles. When I started learning website optimization and SEO, I consider Jianzhan more from Website Optimizer to consider how to build one pair of search engine friendly website, Suizhao see more and practice what was found, this is a big mistake, after all, our site’s basically posters of, not for search engines giving the Sousuo The purpose of the engine to see is posters.
However, as a novice, how to apply theory to practice, how to make the site be taking the first step?
An ardent desire for knowledge and action.
Although there are many free web template, there are many seniors do station owners success stories and experiences, but if you do not have a keen desire for knowledge, want to learn this knowledge, it is always just frogs. Webmaster to do site , how to do, what type, they need to pre-positioning. how to locate sites, you need to understand the industry, region, find the breakthrough. Edition chat guests quiet wooden flowers that differentiation is based on a breakthrough new station. how do travel alienation, and this requires investigation. to understand the market, is inseparable from action. a lot of theoretical sense, we all know, is there any difference between doing them.
2 hard-working quality.
Each of the site’s owners are done with the hard-working quality, if not the spirit of bearing hardships, not the spirit of staying up late, did not adhere to the spirit of the site is impossible to do up. Many of the new owners will be asked to do site has no shortcuts, how to quickly do a good job site. There is only one answer to these questions is encouraged to go to do. a lot of successful websites now, looking back, are earnest, down-to do the result. hard-working is a good personal quality, it is indispensable as a webmaster.
3 action, or action.
Thinking of giant doers will not have a successful day. Webmaster is no specific function, so the site is the price action, persistence, and then action, to insist that this is the path to success, who can not detour.
When asked how other people do that, you have to try to put its own know of how to do the Sixiang it into practical action? Exchange is important, Dan Du also not Queshao thinking, thinking after the action is the most critical. < br />
I personally think that site building process is divided into seven stages as shown above, where the first stage of the dotted line in website construction is omitted under the circumstances.
First, the site profitability analysis. For many individual owners, the construction site many times before and did not carefully consider the site’s revenue model, how to make money through this site. In reality, many highly successful website at the beginning of may not specifically consider the web site profit model, the final success is the perfect creativity by investing money into wind, without which success is difficult for individual owners of the site, to vote in favor was the wind, is very slim, and the other perfect The idea is to luck. Therefore, the individual webmaster Jianzhan before consideration the site’s revenue model, a detailed written down in the back of site planning to achieve.
Of course, there a situation does not need to site the profit model, such as the construction of their own personal webmaster blog station, is entirely on the Internet to express views and share their experiences and ideas. Therefore, in the figure with a dotted line marked on the website of profit model.
Second, objective analysis website. Here is not a general site goals, objectives, such as my site is profitable, this site goal is to have no real meaning. We need to refine your site goals, targets the need for site grading, selection The main goal of a website, and the secondary target site. This site needs to be quantified, can be monitored, so as to implementation in late goals to the test site conditions and adjust the site’s structure and function design of the site .
For the average profit personal website The main methods of selling products (including services) and selling traffic (mainly to make money through advertising), the goal of selling the site traffic would be specific to the daily number of IP, the number of independent IP, PV is the number of , time on site is the website of the number of these specific indicators; and sell products into the site is to set the number of purchases, the number of telephone counseling, shopping, and low conversion rate of site specific and measurable goals.
Third, the overall site plan. In determining the goals of the site, to consider the site’s overall planning. For the individual owners, this time a cart before the horse often will commit an error, the web site more to consider when planning Web site promotion, website optimization, rather than consider the goals of the site.
In fact, forget this time the best individual owners optimization and promotion, this time the main consideration is the website goals and web UI design, how better to the user good page, how best to guide the user to complete the site design features, how to guide the user to achieve the site goals, this is the site to consider the overall planning of the main issues, and forget the key words, forget about SEO, forget about optimization, these are the next step.
Fourth, website optimization and planning. The overall planning of the site under the premise of this step was to consider the website optimization and promotion issues, how to integrate keywords, how to reduce the size of the picture, how the layout of internal links, which are Individual owners are very familiar, as long as the plans for a simple, written in the appropriate documents, keep web programming to do the next step on the line.
Fifth. Web programming. This step is not so important at this stage, and a wide range of open source code, and now individual owners Jian stations, which are mostly appropriate modifications to the source code, not their own is also a silly article written procedures, completely made no difference. Special equipment is in terms of the individual owners, not too much entangled in the process, the principal is essential to develop a Gongneng achieved a user-friendly, optimized to meet the needs of site on the line, after all, Personal webmasters are not all procedural expert, we want to spend valuable time in the future promotion.
Sixth, the site debug and modify, in general, the initial development of a good web site, the test run will be a lot of Bug, the site must be carefully monitored for each function, view each page to see if there are errors in different browsers viewing , displayed in different point of view shows the frequency of display effects. These individuals, webmasters need very careful to debug. website online formally go to change these problems, it might give you greater losses. < br />
Seventh, the web site on-line operation. After debugging changes, the site can be normal on the line, in the last line, the need to detect the site operating conditions, at any time to solve problems, especially on the line just a few days, is The most likely time for error. Web site on-line, the individual owners who also may have done their best of,

network optimization problems should be avoided:
1. Site Framework: Web site design to minimize use of the framework form the framework of the page using the search engine will not be \2.Flash: Web page using Flash technology produced the same can not be indexed by search engines.
3. Link Factory: This refers to optimization and optimization, through the establishment of a large number of no actual content of the BLOG, personal home page, making links to the factory, although to some extent enhance the ranking, but also to the search engines remove the opportunity for site high.
4. Effects links: we often see on some sites using the navigation links on the special effects are generally implemented with JavaScript, although the visual was the very beautiful, but for search engines is not a good thing. Therefore, more friendly to search engines minimize the use of Jav
5. Dynamic page: Although it is a search engine for the dynamic site has very friendly, Qingyuan tourism, but is still more advantages than down, so let your website & quot, the loss of players led to the decline of the game; quiet \6. Key words spelled: title, description, content pages piled a large number of keywords to increase keyword density, use of hidden text of these methods are not taken.
7. Bridge Pages: usually included with the software automatically generates a large number of keywords in the page, and then automatically turn from these pages do to the home page. Aim is to target these key words to the bridge different pages in search engines to rank well. When the user clicks on search results that it will automatically go to Home page. sometimes put in a bridge leading to the home page link, rather than automatically turning.
8. Title changes: When a certain website in search engines when ranking, please try not to change, because there might be affect the existing position, For a change, back up the original to change things. When the top fell off further reduction. Key words appear in different places have different effects, weight ranked as follows: title + page description> title> page description> does not appear keywords.
9. Description: The site’s description technique often overlooked, are often described in a pile in a lot of key words, Japan and South Korea’s foreign trade children’s clothing wholesale, such an approach would have the opposite effect, ranking falling instead of rising, written site services to Internet users a clearer description of your site’s content services, website optimization, Guangzhou, and sometimes better than the first row of results, see friends of mine doing website optimization success when most people want to know the practice of , very few will summarize the experience of failure. to remember failure is the mother of success, to avoid failure will be from more recent success. you learn this long but still a lot to learn where, also summarized some experience, what is the earth below know something, but do still need more practice, it summed up a collection to share with you some things, there are not deficiencies in more than please correct me.
Network optimization problems should be avoided:
1. Site Framework: Web site design to minimize use of the framework form the framework of the page using the search engine will not be \2.Flash: Web page using Flash technology produced the same can not be indexed by search engines.
3. Link Factory: This is optimized for optimization, website optimization, through the establishment of a huge real content BLOG, personal home page, making links to the factory, although to some extent enhance the ranking, but also to remove the site search engine The opportunity is also very high.
4. Effects links: we often see on some sites using the navigation links on the special effects are generally implemented JavaScript, although it hardly is very beautiful visually, but this search engine is not a good thing. Therefore, more friendly to search engines minimize the use of Jav
5. Dynamic page: Although it is a search engine for the dynamic site has very friendly, but is still down more than advantages, so please make your website \6. Key words spelled: title, description, content pages piled a large number of keywords to increase keyword density, use of hidden text of these methods are not taken.
7. Bridge Pages: usually included with the software automatically generates a large number of keywords in the page, and then automatically turn from these pages do to the home page. Aim is to target these key words to the bridge different pages in search engines to rank well. When the user clicks on search results that it will automatically go to Home page. sometimes put in a bridge leading to the home page link, rather than automatically turning.
8. Title changes: When a certain website in search engines when ranking, please try not to change, because there might be affect the existing position, For a change, back up the original to change things. When the top fell off further reduction. Key words appear in different places have different effects, weight ranked as follows: title + page description> title> page description> does not appear keywords.
9. Description: The site’s description technique often overlooked, are often described in a pile in a lot of key words, such an approach would have the opposite effect, ranking falling instead of rising, written description of the site services to Internet users more clearly the content of your site, services, and sometimes better than the first row of results,
9. Link: Do not over with the search engines penalize sites that linked to the exchange before you \flow up to another when dealing with (to do this is to flow).
10. Photo: Please add to each picture are related to ALT attributes.
11. Keywords selection: the new station should not try to choose words Jing Zheng students, competition is difficult within a short time the word great means to enhance through formal position. (Busy for so long, dozens of pages in the search turned up no their stand, there would be very depressed ah) so as to use fewer words in the word three words long tail structure.
12. Less fat SPAN, more friendship, soft paper speculation (how speculation? Depends on their ability, the problem simply everything so easy. To observe others learning experience), to collect some useful things users are willing to help others you make a link
13. Fear to promote their products with the Baidu website, to do anything had to have a degree, do not over.
14. Website so keywords, titles, descriptions are exactly the same, it is recommended to add different keywords for different page titles, page descriptions to attract potential customers
9. Link: Do not over with the search engines penalize sites that linked to the exchange before you & quot, foreign exchange transactions; site \another when dealing with (to do these is to flow).
10. Photo: Please add to each picture are related to ALT attributes.
11. Keywords selection: the new station should try to select students is not the word Jing Zheng, competition big short term is difficult to improve rankings through formal means. (Busy for so long, dozens of pages in the search turned up no their stand, there would be very depressed ah) so as to use fewer words in the word three words long tail structure.
12. Less fat SPAN, more friendship, soft paper speculation (how speculation? Depends on their ability, the problem simply everything so easy. To observe others learning experience), to collect some useful things users are willing to help others you make a link
13. Fear to promote their products with the Baidu website, to do anything had to have a degree, do not over.
14. Website so keywords, titles, descriptions are exactly the same, it is recommended to add different keywords for different page titles, page descriptions to attract potential customers

SEO is the acronym for Search Engine Optimization, domestic game is garbage, that is, \ranking of skills and strategies. In this search a \First of all, sees opportunities in the access path for the corporate website good tool for manufacturing.
Front rank in search engines tips web site, international clothing distribution networks, one to tell you
Eight key factors to create excellent site
Many people think SEO is a search engine to find loopholes and exploit these vulnerabilities to gain better rankings, in fact not the case. To do a good SEO, not stand on the opposite point of view and search engines, but should stand search engine operator’s point of view of SEO, understand the principles of SEO, we need only consider the following two questions: Search engines like sites? factors affecting search engine rankings, a total of what?
The answer is, excellent site! An excellent web site content should be user needs, while search engine website design to meet the minimum technical standards. Search engine technology is not omnipotent, so many did not follow the standards to design their site, their content is difficult to Google, the search engine Baidu caught, then these sites are difficult to obtain good rankings.
At present, majority of domestic networking company’s technology staff and the artists are not understand SEO: Technology Zhishi up from Gongneng to achieve development, but the page She Jide art beautiful, but since no care to a lot of SEO Yao attention of 细节, so Hen make it difficult for search engines to crawl, and get good rankings included.
I offer my own experience of 8 years, all the factors that affect search engine rankings summarized into eight factors, eight factors, China’s top ten brand paint, each factor has three or four should pay attention to details, together with dozens of a detail, these details are very simple site, if you do not notice, it will seriously affect the search engine on your site and your rankings.
The first factor: Server factor
Affect search engine rankings of the server has the following two blocks of main factors: first, the server of the Regional Distribution of rankings I have done many tests: the same English key words, using the same method, the server is always discharged to the first site in the United States a fast, slow on the internal server. Therefore, we need to do the English stations, must be placed abroad. foreign space is cheap, a few hundred G space, you can put dozens of websites, each year spent several dollars. Secondly, the server’s speed and stability is very important.
The second factor: the content of the site factor
Here to remember the following points: first, to enrich the content of the site. For example, I build a theme around the e-commerce website, there are tens of thousands of pages, others had a focus on the theme of e-commerce website only one page, then compare the two sites, which profession? is definitely the former. So the more content rich, search engines will think you are more professional. Second, the site should be more original content, this will bring your site a higher score. In recent years, more and more spam, so the impact of original content on SEO more and more original content sites more search engines will think your site more professional; Third, words to express the content, to give up with pictures, flash and other ways to express an important page, because search engines can not see, the more important the content of more use words to express.
Third factor: title and meta design factors
This one factor is the factor we all know, is most people know and the factors that will make mistakes, common mistakes: title in the accumulation of a lot of keywords, the site title and meta all the pages are the same. This is a lot of Company website will be a mistake, do business Web site should take note of friends, check their website to see if there is the problem.
There are several design principles title and meta to emphasis:
Every page title and meta tags should be different and to correspond with the content of the page.
title and meta reasonable length to control: title design of the more concise as possible, so as not more than 25 characters. page description meta tags do not more than 100 characters.
title and meta tag keyword density: title reasonably prominent in 1 to 2 key words you can, and page description meta tags, the core is about 4 times keywords appear reasonable. Keywords tag has not been seriously put a few reasonable Key words on it.
Fourth factor: the page layout
This factor is also very simple, is also the time to do a basic knowledge of html.
Emphasize the following three points: the headline use

, h1 role similar title, is mainly to tell the search engine is the core content of this page what.
Keywords in the text bold or heavier with . Note that if the keyword appears in the text more, 1 to 3 times as long as bold, highlight what can be reasonable and not excessive use.
Page picture to add alt comment. Add alt image note, usually an important page in the picture, such as product pictures, star pictures and more. Page modification pictures do not make add, except to note the contents of the picture. As the picture more and more search engine users, Baidu’s MP3 search users even beyond, companies that make the details of the image search engine to your site may also bring a lot of traffic.
Emphasis: add captions reasonable, but not in the accumulation of key words in the description.
Article factors: domain name, file name, URL path factor
Domain Name: If you do the English station, a direct use of the domain name that contains keywords ranked very helpful. For example, you would like to highlight chinatour the key words, so chosen chinatour.com soon get good rankings. If you are a Chinese station , now can consider the full-spelling of the name, because the major search engines can recognize good spelling, and so that your ranking is also very beneficial. such as we in the Google search keywords \found in the first row is a bad and a website, but domain name so that he quickly ran to edge the front.
File Name: Chinese website does not matter, if you do the English stations, file name to use key words, and use hyphens between each word \/>
Weight URL: top-level domain name has advantages than 2;
2 domain has an edge than the part page: (abc.web.com have ranked higher than www.web.com/abc/ advantage).
Part than the inside pages have the advantage: (www.web.com/abc/ than www.web.com / abc.html advantage of such a path is ranked).
Static dynamic path than the path has an edge: (www.web.com / abc.html than www.web.com/adc.asp?=321 this path has an edge).
This rule is very simple: the more shallow the page directory level as possible, preferably well more than 3 directory.
The sixth factor: site navigation Frame
This part of the need to clear the following: site navigation structure should be clear, concise manner that allows users to find the shortest time needed information, so that users will love, while search engines will love.
Hyperlink to use text links. Web page hyperlinks do not use flash button or image link, it is best to use text links to do so on the ranking of help.
Links between pages should be different, this is very important that each page of your website must have web links to other relevant pages, it is beneficial to search engines and update your entire site. This one, said is simple, but doing it is not so easy. We can observe some of the hyperlink structure more reasonable site. If you have a reasonable framework, users like it, search engines will love.
Article factors: keyword density and distribution of
Typically, keyword density is about 3% to 5% is appropriate, do not deliberately pursue the accumulation of keywords, otherwise it will trigger keyword stuffing filter (keywordstuffingfilter), by search engine penalties.
How to make Key words distribution reasonable? Key is to make distribution, distribution of appropriate, reasonable and the density of naturally. A keyword in a page where a reasonable point? Sum up, mainly in the following six areas: title, meta, page headlines, page text, alt image annotation and bottom of the page the hyperlink text. in a web page, the Plaza lights, your keywords can appear more than 6 months can be a reasonable place. But do not pile Keywords . Some friends have just started SEO accumulation Keywords particularly like, but not desirable. easy search engine that is cheating, will be punished.
The eighth factor: the value of the reverse link factors and PR factors
? What is the PR value?
Google PR value is the score of a web page, from 0 to 10 points. Users only need to download the Google toolbar, browse each page when the page automatically display the PR value of the download address: (http://toolbar.google. com / intl / zh-CN).
? How to improve the PR value?
PR values of high and low, the reverse link by the website to determine the amount and quality, the greater the number of reverse link, cement products, higher quality, then the value of this page get higher PR, PR higher the ranking, the better. A reverse link is a link to the page page B, then A is B Web pages backlinks. needs to be stressed is: reverse link is the relationship between pages and pages, rather than website and the relationship between the station reverse link between the various pages, known as the internal links to pages outside the station’s web site to do the reverse link, called the external links.
Reverse link can use this syntax check (link: url) such as Baidu you want to check the reverse link, simply type in the search engine link: www.baidu.com, this advantage seo by the search team killen Dongguan original lecturer, Thank you for watching!, you can see the Baidu homepage backlinks. increase the reverse link methods include points: adjust your internal structure, links exchange, use of original articles selections and the use of specialized tools. < br />
Software Recommendation: Web site promotion Bao 2008 http://www.1sui.com, this software can help you to build hundreds of short-term blog, using blog to link to their sites.
Although the eight factors of talking simple, every detail can make the people are few. Still the same: that does not mean that will be! So learning SEO should keep on learning and actual combat.