Website optimization theory to practice of

recently been thinking of an issue, how to web site promotion and optimization of thought into the construction site, without affecting the site’s overall construction plan, some time ago Sisyphus website construction, I drafted a business plan of our building stop process, and now want to come, for many individual owners Jianzhan does not apply, write an article on today’s owners built them, personal articles. When I started learning website optimization and SEO, I consider Jianzhan more from Website Optimizer to consider how to build one pair of search engine friendly website, Suizhao see more and practice what was found, this is a big mistake, after all, our site’s basically posters of, not for search engines giving the Sousuo The purpose of the engine to see is posters.
However, as a novice, how to apply theory to practice, how to make the site be taking the first step?
An ardent desire for knowledge and action.
Although there are many free web template, there are many seniors do station owners success stories and experiences, but if you do not have a keen desire for knowledge, want to learn this knowledge, it is always just frogs. Webmaster to do site , how to do, what type, they need to pre-positioning. how to locate sites, you need to understand the industry, region, find the breakthrough. Edition chat guests quiet wooden flowers that differentiation is based on a breakthrough new station. how do travel alienation, and this requires investigation. to understand the market, is inseparable from action. a lot of theoretical sense, we all know, is there any difference between doing them.
2 hard-working quality.
Each of the site’s owners are done with the hard-working quality, if not the spirit of bearing hardships, not the spirit of staying up late, did not adhere to the spirit of the site is impossible to do up. Many of the new owners will be asked to do site has no shortcuts, how to quickly do a good job site. There is only one answer to these questions is encouraged to go to do. a lot of successful websites now, looking back, are earnest, down-to do the result. hard-working is a good personal quality, it is indispensable as a webmaster.
3 action, or action.
Thinking of giant doers will not have a successful day. Webmaster is no specific function, so the site is the price action, persistence, and then action, to insist that this is the path to success, who can not detour.
When asked how other people do that, you have to try to put its own know of how to do the Sixiang it into practical action? Exchange is important, Dan Du also not Queshao thinking, thinking after the action is the most critical. < br />
I personally think that site building process is divided into seven stages as shown above, where the first stage of the dotted line in website construction is omitted under the circumstances.
First, the site profitability analysis. For many individual owners, the construction site many times before and did not carefully consider the site’s revenue model, how to make money through this site. In reality, many highly successful website at the beginning of may not specifically consider the web site profit model, the final success is the perfect creativity by investing money into wind, without which success is difficult for individual owners of the site, to vote in favor was the wind, is very slim, and the other perfect The idea is to luck. Therefore, the individual webmaster Jianzhan before consideration the site’s revenue model, a detailed written down in the back of site planning to achieve.
Of course, there a situation does not need to site the profit model, such as the construction of their own personal webmaster blog station, is entirely on the Internet to express views and share their experiences and ideas. Therefore, in the figure with a dotted line marked on the website of profit model.
Second, objective analysis website. Here is not a general site goals, objectives, such as my site is profitable, this site goal is to have no real meaning. We need to refine your site goals, targets the need for site grading, selection The main goal of a website, and the secondary target site. This site needs to be quantified, can be monitored, so as to implementation in late goals to the test site conditions and adjust the site’s structure and function design of the site .
For the average profit personal website The main methods of selling products (including services) and selling traffic (mainly to make money through advertising), the goal of selling the site traffic would be specific to the daily number of IP, the number of independent IP, PV is the number of , time on site is the website of the number of these specific indicators; and sell products into the site is to set the number of purchases, the number of telephone counseling, shopping, and low conversion rate of site specific and measurable goals.
Third, the overall site plan. In determining the goals of the site, to consider the site’s overall planning. For the individual owners, this time a cart before the horse often will commit an error, the web site more to consider when planning Web site promotion, website optimization, rather than consider the goals of the site.
In fact, forget this time the best individual owners optimization and promotion, this time the main consideration is the website goals and web UI design, how better to the user good page, how best to guide the user to complete the site design features, how to guide the user to achieve the site goals, this is the site to consider the overall planning of the main issues, and forget the key words, forget about SEO, forget about optimization, these are the next step.
Fourth, website optimization and planning. The overall planning of the site under the premise of this step was to consider the website optimization and promotion issues, how to integrate keywords, how to reduce the size of the picture, how the layout of internal links, which are Individual owners are very familiar, as long as the plans for a simple, written in the appropriate documents, keep web programming to do the next step on the line.
Fifth. Web programming. This step is not so important at this stage, and a wide range of open source code, and now individual owners Jian stations, which are mostly appropriate modifications to the source code, not their own is also a silly article written procedures, completely made no difference. Special equipment is in terms of the individual owners, not too much entangled in the process, the principal is essential to develop a Gongneng achieved a user-friendly, optimized to meet the needs of site on the line, after all, Personal webmasters are not all procedural expert, we want to spend valuable time in the future promotion.
Sixth, the site debug and modify, in general, the initial development of a good web site, the test run will be a lot of Bug, the site must be carefully monitored for each function, view each page to see if there are errors in different browsers viewing , displayed in different point of view shows the frequency of display effects. These individuals, webmasters need very careful to debug. website online formally go to change these problems, it might give you greater losses. < br />
Seventh, the web site on-line operation. After debugging changes, the site can be normal on the line, in the last line, the need to detect the site operating conditions, at any time to solve problems, especially on the line just a few days, is The most likely time for error. Web site on-line, the individual owners who also may have done their best of,

Website optimization problems should be avoided

network optimization problems should be avoided:
1. Site Framework: Web site design to minimize use of the framework form the framework of the page using the search engine will not be \2.Flash: Web page using Flash technology produced the same can not be indexed by search engines.
3. Link Factory: This refers to optimization and optimization, through the establishment of a large number of no actual content of the BLOG, personal home page, making links to the factory, although to some extent enhance the ranking, but also to the search engines remove the opportunity for site high.
4. Effects links: we often see on some sites using the navigation links on the special effects are generally implemented with JavaScript, although the visual was the very beautiful, but for search engines is not a good thing. Therefore, more friendly to search engines minimize the use of Jav
5. Dynamic page: Although it is a search engine for the dynamic site has very friendly, Qingyuan tourism, but is still more advantages than down, so let your website & quot, the loss of players led to the decline of the game; quiet \6. Key words spelled: title, description, content pages piled a large number of keywords to increase keyword density, use of hidden text of these methods are not taken.
7. Bridge Pages: usually included with the software automatically generates a large number of keywords in the page, and then automatically turn from these pages do to the home page. Aim is to target these key words to the bridge different pages in search engines to rank well. When the user clicks on search results that it will automatically go to Home page. sometimes put in a bridge leading to the home page link, rather than automatically turning.
8. Title changes: When a certain website in search engines when ranking, please try not to change, because there might be affect the existing position, For a change, back up the original to change things. When the top fell off further reduction. Key words appear in different places have different effects, weight ranked as follows: title + page description> title> page description> does not appear keywords.
9. Description: The site’s description technique often overlooked, are often described in a pile in a lot of key words, Japan and South Korea’s foreign trade children’s clothing wholesale, such an approach would have the opposite effect, ranking falling instead of rising, written site services to Internet users a clearer description of your site’s content services, website optimization, Guangzhou, and sometimes better than the first row of results, see friends of mine doing website optimization success when most people want to know the practice of , very few will summarize the experience of failure. to remember failure is the mother of success, to avoid failure will be from more recent success. you learn this long but still a lot to learn where, also summarized some experience, what is the earth below know something, but do still need more practice, it summed up a collection to share with you some things, there are not deficiencies in more than please correct me.
Network optimization problems should be avoided:
1. Site Framework: Web site design to minimize use of the framework form the framework of the page using the search engine will not be \2.Flash: Web page using Flash technology produced the same can not be indexed by search engines.
3. Link Factory: This is optimized for optimization, website optimization, through the establishment of a huge real content BLOG, personal home page, making links to the factory, although to some extent enhance the ranking, but also to remove the site search engine The opportunity is also very high.
4. Effects links: we often see on some sites using the navigation links on the special effects are generally implemented JavaScript, although it hardly is very beautiful visually, but this search engine is not a good thing. Therefore, more friendly to search engines minimize the use of Jav
5. Dynamic page: Although it is a search engine for the dynamic site has very friendly, but is still down more than advantages, so please make your website \6. Key words spelled: title, description, content pages piled a large number of keywords to increase keyword density, use of hidden text of these methods are not taken.
7. Bridge Pages: usually included with the software automatically generates a large number of keywords in the page, and then automatically turn from these pages do to the home page. Aim is to target these key words to the bridge different pages in search engines to rank well. When the user clicks on search results that it will automatically go to Home page. sometimes put in a bridge leading to the home page link, rather than automatically turning.
8. Title changes: When a certain website in search engines when ranking, please try not to change, because there might be affect the existing position, For a change, back up the original to change things. When the top fell off further reduction. Key words appear in different places have different effects, weight ranked as follows: title + page description> title> page description> does not appear keywords.
9. Description: The site’s description technique often overlooked, are often described in a pile in a lot of key words, such an approach would have the opposite effect, ranking falling instead of rising, written description of the site services to Internet users more clearly the content of your site, services, and sometimes better than the first row of results,
9. Link: Do not over with the search engines penalize sites that linked to the exchange before you \flow up to another when dealing with (to do this is to flow).
10. Photo: Please add to each picture are related to ALT attributes.
11. Keywords selection: the new station should not try to choose words Jing Zheng students, competition is difficult within a short time the word great means to enhance through formal position. (Busy for so long, dozens of pages in the search turned up no their stand, there would be very depressed ah) so as to use fewer words in the word three words long tail structure.
12. Less fat SPAN, more friendship, soft paper speculation (how speculation? Depends on their ability, the problem simply everything so easy. To observe others learning experience), to collect some useful things users are willing to help others you make a link
13. Fear to promote their products with the Baidu website, to do anything had to have a degree, do not over.
14. Website so keywords, titles, descriptions are exactly the same, it is recommended to add different keywords for different page titles, page descriptions to attract potential customers
9. Link: Do not over with the search engines penalize sites that linked to the exchange before you & quot, foreign exchange transactions; site \another when dealing with (to do these is to flow).
10. Photo: Please add to each picture are related to ALT attributes.
11. Keywords selection: the new station should try to select students is not the word Jing Zheng, competition big short term is difficult to improve rankings through formal means. (Busy for so long, dozens of pages in the search turned up no their stand, there would be very depressed ah) so as to use fewer words in the word three words long tail structure.
12. Less fat SPAN, more friendship, soft paper speculation (how speculation? Depends on their ability, the problem simply everything so easy. To observe others learning experience), to collect some useful things users are willing to help others you make a link
13. Fear to promote their products with the Baidu website, to do anything had to have a degree, do not over.
14. Website so keywords, titles, descriptions are exactly the same, it is recommended to add different keywords for different page titles, page descriptions to attract potential customers

Website Optimization SEO start from

SEO is the acronym for Search Engine Optimization, domestic game is garbage, that is, \ranking of skills and strategies. In this search a \First of all, sees opportunities in the access path for the corporate website good tool for manufacturing.
Front rank in search engines tips web site, international clothing distribution networks, one to tell you
Eight key factors to create excellent site
Many people think SEO is a search engine to find loopholes and exploit these vulnerabilities to gain better rankings, in fact not the case. To do a good SEO, not stand on the opposite point of view and search engines, but should stand search engine operator’s point of view of SEO, understand the principles of SEO, we need only consider the following two questions: Search engines like sites? factors affecting search engine rankings, a total of what?
The answer is, excellent site! An excellent web site content should be user needs, while search engine website design to meet the minimum technical standards. Search engine technology is not omnipotent, so many did not follow the standards to design their site, their content is difficult to Google, the search engine Baidu caught, then these sites are difficult to obtain good rankings.
At present, majority of domestic networking company’s technology staff and the artists are not understand SEO: Technology Zhishi up from Gongneng to achieve development, but the page She Jide art beautiful, but since no care to a lot of SEO Yao attention of 细节, so Hen make it difficult for search engines to crawl, and get good rankings included.
I offer my own experience of 8 years, all the factors that affect search engine rankings summarized into eight factors, eight factors, China’s top ten brand paint, each factor has three or four should pay attention to details, together with dozens of a detail, these details are very simple site, if you do not notice, it will seriously affect the search engine on your site and your rankings.
The first factor: Server factor
Affect search engine rankings of the server has the following two blocks of main factors: first, the server of the Regional Distribution of rankings I have done many tests: the same English key words, using the same method, the server is always discharged to the first site in the United States a fast, slow on the internal server. Therefore, we need to do the English stations, must be placed abroad. foreign space is cheap, a few hundred G space, you can put dozens of websites, each year spent several dollars. Secondly, the server’s speed and stability is very important.
The second factor: the content of the site factor
Here to remember the following points: first, to enrich the content of the site. For example, I build a theme around the e-commerce website, there are tens of thousands of pages, others had a focus on the theme of e-commerce website only one page, then compare the two sites, which profession? is definitely the former. So the more content rich, search engines will think you are more professional. Second, the site should be more original content, this will bring your site a higher score. In recent years, more and more spam, so the impact of original content on SEO more and more original content sites more search engines will think your site more professional; Third, words to express the content, to give up with pictures, flash and other ways to express an important page, because search engines can not see, the more important the content of more use words to express.
Third factor: title and meta design factors
This one factor is the factor we all know, is most people know and the factors that will make mistakes, common mistakes: title in the accumulation of a lot of keywords, the site title and meta all the pages are the same. This is a lot of Company website will be a mistake, do business Web site should take note of friends, check their website to see if there is the problem.
There are several design principles title and meta to emphasis:
Every page title and meta tags should be different and to correspond with the content of the page.
title and meta reasonable length to control: title design of the more concise as possible, so as not more than 25 characters. page description meta tags do not more than 100 characters.
title and meta tag keyword density: title reasonably prominent in 1 to 2 key words you can, and page description meta tags, the core is about 4 times keywords appear reasonable. Keywords tag has not been seriously put a few reasonable Key words on it.
Fourth factor: the page layout
This factor is also very simple, is also the time to do a basic knowledge of html.
Emphasize the following three points: the headline use

, h1 role similar title, is mainly to tell the search engine is the core content of this page what.
Keywords in the text bold or heavier with . Note that if the keyword appears in the text more, 1 to 3 times as long as bold, highlight what can be reasonable and not excessive use.
Page picture to add alt comment. Add alt image note, usually an important page in the picture, such as product pictures, star pictures and more. Page modification pictures do not make add, except to note the contents of the picture. As the picture more and more search engine users, Baidu’s MP3 search users even beyond, companies that make the details of the image search engine to your site may also bring a lot of traffic.
Emphasis: add captions reasonable, but not in the accumulation of key words in the description.
Article factors: domain name, file name, URL path factor
Domain Name: If you do the English station, a direct use of the domain name that contains keywords ranked very helpful. For example, you would like to highlight chinatour the key words, so chosen chinatour.com soon get good rankings. If you are a Chinese station , now can consider the full-spelling of the name, because the major search engines can recognize good spelling, and so that your ranking is also very beneficial. such as we in the Google search keywords \found in the first row is a bad and a website, but domain name so that he quickly ran to edge the front.
File Name: Chinese website does not matter, if you do the English stations, file name to use key words, and use hyphens between each word \/>
Weight URL: top-level domain name has advantages than 2;
2 domain has an edge than the part page: (abc.web.com have ranked higher than www.web.com/abc/ advantage).
Part than the inside pages have the advantage: (www.web.com/abc/ than www.web.com / abc.html advantage of such a path is ranked).
Static dynamic path than the path has an edge: (www.web.com / abc.html than www.web.com/adc.asp?=321 this path has an edge).
This rule is very simple: the more shallow the page directory level as possible, preferably well more than 3 directory.
The sixth factor: site navigation Frame
This part of the need to clear the following: site navigation structure should be clear, concise manner that allows users to find the shortest time needed information, so that users will love, while search engines will love.
Hyperlink to use text links. Web page hyperlinks do not use flash button or image link, it is best to use text links to do so on the ranking of help.
Links between pages should be different, this is very important that each page of your website must have web links to other relevant pages, it is beneficial to search engines and update your entire site. This one, said is simple, but doing it is not so easy. We can observe some of the hyperlink structure more reasonable site. If you have a reasonable framework, users like it, search engines will love.
Article factors: keyword density and distribution of
Typically, keyword density is about 3% to 5% is appropriate, do not deliberately pursue the accumulation of keywords, otherwise it will trigger keyword stuffing filter (keywordstuffingfilter), by search engine penalties.
How to make Key words distribution reasonable? Key is to make distribution, distribution of appropriate, reasonable and the density of naturally. A keyword in a page where a reasonable point? Sum up, mainly in the following six areas: title, meta, page headlines, page text, alt image annotation and bottom of the page the hyperlink text. in a web page, the Plaza lights, your keywords can appear more than 6 months can be a reasonable place. But do not pile Keywords . Some friends have just started SEO accumulation Keywords particularly like, but not desirable. easy search engine that is cheating, will be punished.
The eighth factor: the value of the reverse link factors and PR factors
? What is the PR value?
Google PR value is the score of a web page, from 0 to 10 points. Users only need to download the Google toolbar, browse each page when the page automatically display the PR value of the download address: (http://toolbar.google. com / intl / zh-CN).
? How to improve the PR value?
PR values of high and low, the reverse link by the website to determine the amount and quality, the greater the number of reverse link, cement products, higher quality, then the value of this page get higher PR, PR higher the ranking, the better. A reverse link is a link to the page page B, then A is B Web pages backlinks. needs to be stressed is: reverse link is the relationship between pages and pages, rather than website and the relationship between the station reverse link between the various pages, known as the internal links to pages outside the station’s web site to do the reverse link, called the external links.
Reverse link can use this syntax check (link: url) such as Baidu you want to check the reverse link, simply type in the search engine link: www.baidu.com, this advantage seo by the search team killen Dongguan original lecturer, Thank you for watching!, you can see the Baidu homepage backlinks. increase the reverse link methods include points: adjust your internal structure, links exchange, use of original articles selections and the use of specialized tools. < br />
Software Recommendation: Web site promotion Bao 2008 http://www.1sui.com, this software can help you to build hundreds of short-term blog, using blog to link to their sites.
Although the eight factors of talking simple, every detail can make the people are few. Still the same: that does not mean that will be! So learning SEO should keep on learning and actual combat.

Web site optimization techniques used

Website Optimization Tips
commonly used for search engine ranking, the website is very much optimization method. For Network Technology Co., Ltd. Shanghai magic is, we should make up your site’s ranking, perhaps to spend a lot of experience and time But I feel that psychological practical. enterprises marketing to win customers in the process of Zhong Yi Zhi service enterprises make full use of search engines included advocacy sites the rule, the overall structure of the site, site layout, keyword distribution and density optimized to ensure website to search engines are friendly to search engine optimization, to achieve greater overall site ranking results. Shanghai magic Wangluojishu Youxiangongsi site Youhua used the 30 tips:
1, in accordance with the Web2.0 Biaozhunjianzhan, preferably through W3C Yan Zheng < br> 2, generated pseudo-static web page, of course, more directly to the static page. static pages more easily search your
3, focus on the content of the original site
4, the similarity of each page should not exceed 70%
& nbsp, virtual host; 5, page order, orderly and rational sub-text
6, site updated regularly, so Google website optimization tips, updated daily or regular days of an Updated the \br> 7, Web content around the page to start the main key words should not deviate from the theme of the entire station
8, URL to reflect the English Keywords
9, Page Title appears Keywords
10, page tab appears critical words (1-3)
11, description tag, keywords appear in
12, the content of the natural distribution of key words
13, the content of comments for the best there Keywords
14, the content by front and the last portion keywords
15, in the H1, H2 tags to add keywords
& nbsp, E-mail to learn to understand the knowledge production site; 16, chain link anchor text containing the keywords
17, picture name contains keywords
18, ALT attribute to add keywords
19, page keyword density 6-8%
& nbsp, do site; 20, the keywords used bold or italic performance
21, looking for incoming links with high PR value station
& nbsp, do Google site optimization techniques; 22, relevant to the content of the page to find incoming links
23, into the link anchor text contains Keywords
24, anchor text is the content of
25, anchor text surrounding the relevant key words appear
26, web page content of external links associated with the keywords as high as possible
27, external incoming links have the law, avoid a lot of short-term increase or decrease the number of sudden
28, the external incoming links to pages where the links do not export more than 100 29 best incoming links from different IP addresses
30, anchor Text to diversity (such as: enterprise win, win corporate marketing, corporate marketing plan to win the network)
These are the sites commonly used optimization method, appears to be simple, to very good use of it is not so easy, how can you flexibility The use of good, I believe these methods for your site must have a very good effect.

Web Site Optimization door

the world’s largest network, according to research company CyberAtlas and WebSideStory Inc. survey, more than 80% of website traffic comes from search engine referrals. search engine site in the guide the user to reach the proportion of business accounted for 85% of the world Every day 400 million people use search engines. and, according to Internet media research agency Nielsen / Netratings provides a global search engine use the survey, about 76% of visitors worldwide on the Internet through search engines to find relevant information, At the same time a site about 80% of daily visitors from search engines.
Therefore, we can conclude that: when visitors use the keywords through search engines to find relevant web sites, which sites can be in the search results if the top, then certainly we should lock the chance of potential customers is much greater than the competition . SEO is the affect search engine ranking of the most important factor. SEO for search engines, search algorithms and rules, site structure, content and web technology to optimize the code to make sites and web pages get better search engine support, allowing the search engines to get higher search results ranking.
SEO optimization features: search engine site in the form of a snapshot of your website, the customer clicks at no cost! Cover all search engines, to create the most cost-effective Internet marketing techniques!
How do we optimize
The first step: keyword analysis
Analysis of heat-related keyword search, selected the most popular keywords for your site.
Step Two: Site Diagnostics
100 index, on the site system diagnosis, identify the problems.
Step Three: Website Optimization
According to the diagnosis of the overall site SEO optimization.
Step Four: Web Log
To the major search engines at home and abroad, the address directory to submit your site.
Step Five: backlinks
For your site to import a large number of high-quality external links.
Step Six: Search engine optimization
Professional SEO optimization strategies to improve your site’s ranking in search engines.
Step Seven: Search rank maintenance
According to search ranking algorithm changes, and make corresponding adjustments to maintain your site’s ranking.
Website Optimization Process
1, keyword submission
2, the contract signed
3, SEO project implementation: usually takes some time to the effect, and the specific ease of the decision under
4, item maintenance: meet the requirements, the report confirmed the maintenance period of our customers, the official start time
Optimization of post-service
1, optimization keywords ranking maintenance
2,12 hours of professional engineers to support
3, free analysis of network promotion
4, access to statistical data, to determine where the industry’s target enterprise market, potential customers find your business

Website Optimization seo rules must master the fiv

Website Optimization SEO is not just learning complex knowledge, but also an analysis of quality tests, learning to have enough patience to the will and tenacity. expect the form below moving rapidly and allow more veterans to take the initiative invalid Web site search engine optimization company seize the rules.
1, the site mate meta tags.
Web page will give you an accurate written on the label, the label should be natural to include the keywords you have done. Note: the form on different pages, I figured out your needs in order to progress the appropriate label on your search engine robots cover areas of the site, and after this distinguished invalid theme of your site, every page of the mete tags have different.
Second, the construction site url
Website URL structural deserve careful thought, must be standardized using URL specification, using as little as possible with? Number, and other characters of the long elements present, that is, with the parameters of the static URL, this is the search engine match the right gesture. If the order of promise, with a clear tendency to use the letters as a form of page file name.
Third, establish the invalidity of external links and links to import high-quality
Links to online learning on a lot, on soon after that. Dongguan site optimization initiatives point: internal links do not 完整 imported into a page, this will lead to search engine robots in search of hours of repeated’s too much of a search of your a page.
4, keyword density and present status of the word
You deserve all the forms included in the form of keywords after you do, the best rule is to use statements and phrases to include your keywords, remember to pay attention to your form where the density of your keywords. If you is a copy of the form of others, but also careful reflection again, appropriate amendments are made to the traffic you are more than he. (to see next pseudo many original articles written)
5, is also a focus of exaggerated Dongguan Website Optimization tomorrow a: enough patience to the will and tenacity.
Some beginners do not see results within a short time on hold, while some in the long term and later made up the rankings they will have made up. Want to know, search engine optimization process is the process of adjustment from time to time can not be done overnight, and it would No result has been achieved, and each search engine are from time to time change, I change the algorithm from time to time, be adjusted rankings in the Web site is great, it needs to accept that we have talent and I thought a kind of confidence, as long as I have from time to time to look for reason and from time to time in parallel with the search engine, talent has become SEO expert.
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Website Optimization concepts

Find Keywords Tips
as a website owner, you certainly know their business situation, so you can always find the best keywords to reflect the characteristics of their business. But sometimes their own efforts alone would have some missing , then you may wish to search engines to find the competitor’s site to see what keywords they use, you might get some inspiration.
In addition, a number of key words with automatic analysis software, quickly from your website or your competitors to extract the right keywords, so your productivity increases exponentially, we can help find many of these software have not taken into account before the key word, thus significantly expand our key words list.
stop word / filter words (Stop Words / Filter Words)
significance as both are very common and even that some of the value of any search word, such as \;, \words, the number of text, particularly in areas with strict limits. (If you want to verify the Shang Shu rules, you can try in the search engines to \matching the search criteria, but not shown in bold, indicating it was omitted.)
the key words repeated 1,000 times
Since the frequency of key words is to determine the website ranking of important factors, Why do not we will it repeated a 1000 times, this is not that simple and effective? suffice. does not know this, but search engine \approach: \. you are not repeated more than 500 times, I came to 600, while the key words repeated thousands of times a hero. search engine will soon realize the dangers of this practice, tolerate the occasion finally come out and warn those act on his behalf the site, if it continues to come to their senses, not only fail to end, there will always be liable to capital punishment mm shut your site!
so do not repeat a keyword too deliberately, in particular, not continuous use in the same line of 2 or more times a keyword. in the use of keywords, you should try to be natural and smooth, consistent with the basic grammar rules.
the so-called web site optimization, is to meet the site search engine ranking rules website the planning, web of Sheji to ensure that search engines 上 website will Zai achieve top rankings, so that more of Qianzaikehu can quickly Zhaodao you, to obtain the effect of Zuitai Hua Wang Luo marketing.
keywords We are looking for key words using the
aim is to use the page to them. read the works in front of the search engine and Web Rank formula of introduction, you may remember that search engines is how to respond to user’s query . It is the first to enter the key words for the search terms in its database that contains the key words to retrieve the page, and follow the \page appears in the key words to predetermined conditions of the search results, you must use the keyword in the page in. to place key words of areas, including: Title, META tags, page text, ALT tags, etc.. However, we must Be careful not to over-repeat a single keyword (spam), but not as in the META Keywords tag as a simple arrangement of key words (and spam), but should follow the syntax rules necessary to form a natural flow of the statement, Visitors seem to feel very comfortable, but also into account that the customer is attractive enough. In short keep in mind the principle: The attractive and visitor-value content, search engine will not turn a blind eye.
Indeed, This work is not easy, but as long as we are willing to make an effort to maximize the thinking, they will get satisfactory results.

Marketing Web Site Marketing Strategy

early on web based planning, and network marketing from the perspective of development, complete corporate website, we need to pre-planning for enterprise web site analysis of the effects, the analysis results that the plan is accurate, then necessary to adjust to achieve the maximum effect of corporate website business brilliance.
Web analytics company based mainly on the corporate website marketing analysis system, or call corporate website marketing statistics analysis system.
Corporate website marketing statistics analysis system after after, will be on web search engine marketing conditions, site structure, keyword, flow size and source of the rationality of other website content has a good understanding, it must be on the corporate website to optimize the. Corporate Website optimization is divided the following steps:
1. Web site optimization.
At present, enterprises are home site structure, company profiles, product information, recruitment information, contact information. The monotony of the structure can basically put as a simple web brochure, does not play the marketing of the network. Now we are in network marketing angle to optimize the structure of corporate website.
1. Website Optimization internal links.
For the site’s various links between pages, do not only rely on navigation bar to that of Connectors, but to try to appear in the page content connection, which is induced by Zhao viewer step by step look at, and then send you a E -MAIL asked about business.
Here to remember the details. That is, induced him to send E-MAIL your time, do not leave a straightforward email address, should leave a \connection. of course, is not another link to a page, but your mailbox. In short, this consistency from the perspective of a viewer to start. To ensure the continuity of the hyperlink structure.
2. With a FAQ section.
faq requests made interactive as well.
Most corporate websites are currently no FAQ section. General business now pass their own products, will encounter some of the more common problems. Enterprises be able to put Yuxian think of the problems and answers to make a page. It is a good Liulan it easier understanding of their own products, and to promote business cooperation.
3. Web site file directory optimization.
There are many sites on the web are basically a directory. This is a very reasonable form. Web site for each section should have a reasonable directory, the directory name and key words are also the best strategy to do with it to make your site one can file principled, modify them to find convenient, on the other hand can be beneficial to search engines.
4. Website Optimization file name.
File name with the role of strategy and key words, please.
I had to do to optimize a customer site, I found many of his web site the file name is garbled in the search engines, and finally finished it with FTP to download after the station discovered that many of its file name are used is Chinese name. actually it’s for people to think how to do search engine will be beneficial to enlightenment Zheyang effect do the contrary, Wang Wang the search engine can not find it. Suoyi, website file name, must Bieyong Chinese. Zuihao with English . and can contain the English keywords.
2. Web page optimization
Most enterprises use a lot of animated gif page or flash, though good-looking, but it is not practical, there are many adverse factors of marketing is to optimize, mainly in the following areas:
1. Page optimization
Home on a site is important, now mostly corporate website’s home page is animated with a single picture, or FLASH. Its search engine great disadvantage. If the corporate website is Zhuyi image, then the optimal time can be such reservations. But as far as possible have access to the following the text within the page to connect.
2. Do not use \Tips for using ghosting on the page and the page is the same color as the background of many hidden keywords. This method is more useful a few years ago. But with an intelligent search engine, has been counterproductive to the.

3. Image Optimization
Currently, most search engines have a picture search function, so the optimal treatment of pictures, you must also not let go. Image optimization is very simple. When produced in the web page of pictures by adding text notes on the trip, remember, text comment Do not let more keywords. with single-site optimized images soon after the picture in many search engines can be found on the search to.
4. To the website to lose weight
Web pages can lose weight to reduce the 20% – 50%. Can increase the page download speed, as well as other benefits.
3. Search engine ranking optimization
1. HTML tags optimization
HTML tags include title tag optimization, keyword tag, description tag, and so on.
Details: Title tag is very important for search engine optimization, but also particular skills. Then that is keywords tag, description tag, and so on. Here we note that the description tag, do not exaggerate, set over the page of text, it must maintain and Page content can be achieved consistent results.
2.
Navigation column optimization
Currently, many companies have sites large navigation bar using a picture, which is unfavorable for the search engine. Therefore, the best corporate website navigation column connection with the text, and bold the font when the time.
3. To design a navigation page.
Products more pages of internal connections more. So building a navigation page is very Zhong Yao, 这个 of pages to structured, systematic website’s link list. And then could also profitably into the keywords, the search engine rankings Shifen favorable.
4. Page font optimization
Page, we must highlight the key words of nature. Such as the contents of the title page contains key words, you can use

[Note To modify the standard property] to increase the font. Text content appears in the keywords, you can use different colors or bold, etc..

Teach you how to do Website Optimization

site’s structure must be done reasonably
Reasonable site structure, including whether the code of your site W3C standards, the page is using frame structure, whether the nest a lot of pictures and Flash animation elements, whether a large number of JS and CSS code in the page head, etc.; search Engine increasing emphasis on the rigor of the code page, while the strict code usually refers to the W3C validation by the other search engines still can not now retrieve the framework of good content and Flash animation, images, JS and so contains content, it should be avoided in the design of website use a lot of these things;
\title tags to improve the website’s ranking plays an important role in doing a lot of people when static pages are pages that give the allocation of a suitable \The title optimization in this I will not go into, I want to say that the dynamic page optimization, as a dynamic page is Yao Shi Xian Wang Ye dynamic show different content, which need to understand the dynamic Zhi Shi Xie, so many designers will no longer tube \
inside on the line
The role description can not be ignored
Although the description of the role of today have become less, but there are some search engines will use it, such as google, so optimizing for web site do not forget to add a description page content outlined in the phrase, But the content can not be too long, the best control in 60 words or less, but also grammar, fluent, controlled by a single keyword density of 2-3 times better, do not try to give it to include more keywords.
Do not abuse keywords
Many just people involved in SEO are easy to make a mistake, that is, that the key words in a page with a number of occurrences of the more easily the more your search engine, in fact, unless you really understand search engine algorithm, otherwise this is quite risky, because some search engines will this practice as cheating, or lower your ranking, but as far as I know now there is no search engine will mark the first time on keywords in the content, so I was doing Web site has been basically no longer use this tag.
Rationally choose keywords
Really sensitive keywords are generally very competitive and sometimes not sensitive to the practicality of the word strong, so the novice should first avoid such general terms the choice of some good words scalability, give an example , Website Optimization word must be very fierce competition, but the nature of the Guangzhou site optimizing this area and it’s obvious the word is easier to do it, and the perspective of a customer, if a company in Guangzhou to do optimization of the words I believe he it’s usually the word search optimization Guangzhou site, so if your face is mainly optimize business customers in Guangzhou, then the Guangzhou site optimization should be the first choice of the word.
For more high-quality external links
High quality external links to improve your site’s ranking in the crucial role to play in the google algorithm that is especially obvious, of course, need your partner’s site content and your site has a strong correlation, and his website in search engine rankings have a good performance, or if you chain a lot of garbage into the link, but search engines are likely to be severely punished.

Five-step SEO Website Optimization

one thing we must do is, the page itself is optimized, but it does not mean that 100% has already succeeded. to combine several steps before they can reach. and the search engine is not fixed, a fixed calculated to give your site ranking. in the planning must be carried out before and after planning the search engines continue to conduct a kind of exploration, to remember, SEO, you may be today’s optimizing web pages tomorrow it may lose value. constantly on the He observed changes were related to changes on site SEO is the ultimate kind of work laid down his life to promote better site
Complete description of a simple description of the above, continue to return to the website SEO optimization planning factors related to the topic. Planning Website Optimization there are several factors before we must consider several points. Here I have listed several factors to see products .
1. The content of the text page itself
Conventional search engines your web pages on all controls, including size and number of words. And a Web page that contains the text message is 20000 characters within, that is about 40,000 bytes. Page size is also included in the 38K is about the size of the is considered the most friendly and suitable for the size of a standard!
2. Key words for words, keyword density and the key words here
Search engine to search based on keywords the user to the list page. In other words, domain names, a search results page, it must contain the relevant key words words. Of course, a description of key words and key words are related to This also can be combined with key words and description is the same. Why keywords and description must have been for? key words are provided to the search engine to visitors is calculated to judge, but also to visitors to describe a kind of language title description. keywords and description language is similar to the first one that controlled the same as their ratio, such as: word descriptors used by ordinary web between 0.5-0.7%.
3 Title Tag & amp, Hefei car rental; Text Format
Using the key words in to a search engine on the web page title and within the TAG to a kind of guide. Often come out when is the result of search is to prepare a more detailed and carrying out a thorough <title> the < title> and discharged to a good ranking. search engine pages are included in the quoted time of claim, proceeded to take the data from the <title> source of the page to judge whether the repeat was included, street lighting, and then analyze the content inside META calculation. <title> the number of words it must be carried out, the default search engine to search only by time from 50 to 80 characters. You can study a number of search engines you. the normal maximum of how many characters. <br /> The title of the text or would like to make people pay attention to the contents of the comparison can be bold. Such practice not only attract the attention of visitors, and crawling in search engines when the search engine can lead to Guide. Search engines and people almost , but he will not see the effect of the page. he would make the code, seo for sem SEO what the current domestic form has not really formalized, mostly individual practitioners, SEO services, features and want to do a good job, Dongguan site SEO, the use of time also should be noted. <H> to be guided to use search engine. instead of using & lt, the following are some of my SEO seminar concluded:; strong> or <b> code instead. <br /> 4 LINK program <br /> LINK importance of each page in search engine results page is an important index of the decisive factors. Inbound link address is important for search engines outside factors, the index in the search results page. In the calculation of points link quality and references index calculation can estimate the virtual link the importance of external links. 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